97.1 The River
Atlanta's Classic Hits Station


97.1 The River is a Classic Hits radio station serving Atlanta, GA. Owned and operated by Cox Media Group.
- Call sign: WSRV
- Frequency: 97.1 FM
- City of license: Gainesville, GA
- Format: Classic Hits
- Owner: Cox Media Group
- Area Served: Atlanta, GA
- Branding: 97.1 The River
- Sister stations: 95.5 WSB, KISS 104.1, B98.5
Contact
- Address: 1601 W Peachtree St NE, Atlanta, GA 30309
- Phone number: 404-897-7500
- Website: https://www.971theriver.com/